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The 2009 Family Smoking and Tobacco Prevention Act describes flavors as: an artificial or natural flavor (other than tobacco or menthol) or an herb or spice, including strawberry, grape, orange, clove, cinnamon, pineapple, vanilla, coconut, licorice, cocoa, chocolate, cherry, or coffee, that is a characterizing flavor of the tobacco product or tobacco smoke. They are widely sold in stores across the country

TAAT, introduced to US markets in late 2020, appears to be capitalising on harm reduction marketing opportunities, appealing to consumers who are looking for safer alternatives to tobacco cigarettes.2 TAATs Chief Executive Officer Michael Saxon spent 25 years in the tobacco industry, including at Philip Morris USA and Altria, and helped launch Accord (now IQOS) heated tobacco products.3 TAAT states that their products are made from a proprietary blend (Beyond Tobacco) of hemp and 100% food grade ingredients with up to 25 mg cannabidiol (CBD) per stick and less than 0.3% delta-9-tetrahydrocannabinol (THC), the federal legal limit set by the 2018 Farm Bill.4 TAAT is available in Original, Smooth and Menthol flavours (figure 1)

Adolescents reporting cigarette and tobacco use in the past month (2022-2023)

Therapeutic Advances in Drug Safety

The combination of CBD with a holistic wellness routine can help you achieve your health goals more effectively

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