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Motivations and attitudes Reasons for use Ex-smokers: quitting (24%), stress (17%) Smokers: reduce smoking (17%), enjoyment (15%) Never-smokers: stress (29%), enjoyment (26%) Satisfaction and barriers 63% of ex-smokers who vape find vaping as or more satisfying than smoking Barriers faced by smokers to vaping: fear of substituting one addiction for another (25%), safety concerns (20%) Misperceptions of harm 54% of people believe vaping is as/more harmful than smoking Misperceptions are highest among smokers who have never vaped (61%) and smokers who have stopped vaping (58%) Quitting vaping 19% of those who have tried to quit vaping using a particular method have used smoking as an aid to quit vaping 2.1 Reasons for use Ex-smokers: quitting (24%), stress (17%) Smokers: reduce smoking (17%), enjoyment (15%) Never-smokers: stress (29%), enjoyment (26%) Reasons for vaping Among those who vaped more than once or twice, the four main reasons for vaping are as an aid to quitting smoking (18%), followed by enjoying the experience (16%), to help with stress or mental health (16%) and preventing relapse (12%)
It is a challenge for brands to stand out in this nail-biting competition
2022 Apr 1;32(4):e13029
Tar stopper cuts the tar not the taste
Read the COA on any CBD vape before you inhale it
The arrangement was mutually beneficial, as candy makers got instant brand recognition, while tobacco companies got free advertising aimed at future customers
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