May 10, 1993
Natural American Spirit cigarettes are the only major cigarette brand that markets its products as natural, organic and additive-free. The study confirmed the findings of earlier research from Truth Initiative, which showed that 50 to 60 percent of adults viewed Natural American Spirit cigarettes as less harmful than a comparison pack of Marlboro Red cigarettes
There are other ads, mostly from magazines like Ebony and Jet, that employed Black models who were lighter-skinned doppelgangers for famous Black actors and musicians
One of Helwits biggest strengths is its flexible strength range
Equipped with a three-stage filtration system, it includes a long-lasting HEPA H13-grade filter, which, according to the brand, can last up to five years without needing replacement
Whether you're dealing with kitchen smells, pet odors, or stale air, this filter targets and traps volatile organic compounds (VOCs) to leave your indoor space noticeably fresher