While desire to quit cigarette smoking is one of common reasons for using e-cigarettes among adults, 44 a previous analysis of PATH Study data found that individuals who smoked cigarettes and used e-cigarettes as aids to help quit smoking were less likely to be nicotine abstinent at long-term follow-up compared to a matched sample of those who did not use e-cigarettes as cessation aids
They found that while picture warnings such as those showing diseased lungs and tumours were better than text alone, when placed on the back of packets they were less visible and less effective
Frankish HM, Dryden S, Wang Q, Bing C, MacFarlane IA, Williams G (1995)
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While conventional tobacco products are strictly regulated, laws for e-cigarettes are still evolving, driving the adoption of these products for the time being
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