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A copy of the 1992 Cadillac Identification Guidelines Manual
the texts for the United States and Canada are in Volume 1
from posters to advertising
which includes rarely seen images of the early design proposals
a couple of the examples are upside down (Yamada Lighting Co
Pepsi Brand Guidelines, 1997 logo book A copy of the 1992Pepsi cola brand guidelines, designed in 1997 and lunched in 1998. Design by the Pepsi cola Design Group. The document (ring binder and circular die cut pages) introduces the new '3d' iteration of the logo, its application and variations. One page is missing (3. 4) and the colour chips have been torn from the back pages. It's a fascinating look at an iconic brand as it continued to be confused about its identity in the face of its competition, and
US$ 36.50
US$ 56.48
US$ 36.49
US$ 36.49
