Jaeger-LeCoultre Duoplan Shreve Crump & Low and a polished PVD bezel

and a polished PVD bezel

despite its already substantial 41mm width

the beauty is truly in the details - in this case represented by the early applied logo

and whether you're a pilot

This Jim Beam ad dates back to 1965 and features Sean Connery at the height of the James Bond craze

Jaeger-LeCoultre Duoplan Shreve Crump & Low and a polished PVD bezelWe admittedly have a thing for Reversos. Whether classic or contemporary, the Reverso has become a staple in the collections of many men (and women) of discerning taste. Though similar stylistically to the Cartier Tank Louis, which predates it by twelve years, the Reverso is anything but a replica of the Tank. It has a unique story, cool aesthetic, and party trick quality to it. That said, the Reverso is far from the only rectangular watch JLC made.