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a chrome crown
an analog "computer" used for mathematical calculations on the fly
a Spanish-English day-date display at 6 o’clock
But it was one attempt at improving the functionality of a watch that was
This Top Time Reference 810 is as eye-catching as anything made by Rolex or Heuer
740 Turbo Wagon With Lamborghini 'Basic Idea' Cervo a chrome crown"The Basic Idea" A Volvo 740 is not a Lamborghini Countach. Collectors know it, and Volvo itself knows it. Which is why this 1989 ad for the Volvo 740 is so brilliant. Its tongue in cheek formulation admits that the Lambo is a stunning vehicle, but plays on the idea of its expense and that the 740 can match it in many respects, and even outdo it in others. (Including with respect to price.) If the 740 came out today, ad agencies would no doubt play it
US$ 2805.00
US$ 583.50
US$ 1155.00
